Breakout Sessions

Kenexa World Conference Agenda & Breakout Sessions Agenda:

Tuesday, September 21

8:30 a.m. – 4:30 p.m. Product User Groups and Client Advisory Councils
5:30 p.m. – 8:30 p.m. Kenexa World Conference Registration and Opening Reception

Wednesday, September 22

8:15 a.m. – 9:30 a.m. Keynote Presentation: 
Transforming Recruiting Command
Major General Donald M. Campbell, Jr., Commanding General of the United States Army Recruiting Command
9:45 a.m. – 10:45 a.m. Breakout Sessions
11:00 a.m. – 12:00 p.m. Breakout Sessions
12:00 p.m. – 1:00 p.m. Lunch and Networking
1:15 p.m. – 2:15 p.m. Breakout Sessions
2:30 p.m. – 3:30 p.m. Breakout Sessions
3:45 p.m. – 5:00 p.m. Keynote Presentation
7:00 p.m. – 11:00 p.m. Evening Entertainment

Thursday, September 23

8:15 a.m. – 9:30 a.m. Keynote Presentation: 
Aligning the Strategy and Operations of Business and HR in a Dynamic Global Economy
Sam Fouad, Global Managing Partner–People, Ernst & Young
9:45 a.m. – 10:45 a.m. Breakout Sessions
11:00 a.m. – 12:00 p.m. Keynote Presentation: Outliers: The Story of Success
Malcolm Gladwell
12:00 p.m. – 1:00 p.m. Lunch and Networking
1:15 p.m. – 2:15 p.m. Breakout Sessions
2:30 p.m. – 3:30 p.m. Breakout Sessions
3:45 p.m. – 5:00 p.m. Keynote Presentation:
Leveraging your Employer Promise to Attract, Engage and Retain Talent
Peter Goerke, Group Head Human Resources, Zurich Insurance Company, Ltd
7:00 p.m. – 11:00 p.m. Evening Entertainment


Breakout Sessions:

Breakout sessions allow attendees to dialogue and discuss varying topics that interest them in a smaller-group setting. Our sessions focus on a wide array of topics—from strategic HR initiatives, employee engagement, cutting-edge recruiting and customer stories to new product demonstrations, best practices, and future product roadmaps. Breakout sessions provide a more intimate setting to explore important trends, topics and technologies that attendees can use in their own organizations.


 

Outliers: Developing High Performers:

Finding the Outliers: Using HR Data to Find and Better Understand Our Successful Leaders
Penny Koommoo-Welch, Ph.D., Organizational Research Consultant and
Tommy Powell, Ph.D., Director, Organizational Research, GlaxoSmithKline
Employee surveys can be useful tools for shaping the culture of our organizations. They can help us understand how engaged our employees are and identify important drivers of performance. However, how well do we use surveys and other feedback to identify our best leaders and to understand the circumstances of their success? The presenters will describe an effort to link data from several different sources, including upward feedback, multirater feedback, employee surveys and human resource information systems, as well as social networking-type applications, in order to find our leader “outliers” and develop a useful set of explanations for their success.
 
Performance Management: Driving Performance and Potential from Your People
Dave Millner, Kenexa
The appraisal or performance management process has continued to be a challenge for all organizations to effectively implement and add true value. The advent of sophisticated online performance management systems was supposed to help make this problem go away so why are organizations still struggling to make the process work. The desire for superior performance from individuals and teams has never been higher, so what can we do to try to make this process work more effectively?

Solving the High Potential Paradox: An Innovative and Highly Practical Way to Identify Leadership Potential in Your Organization
Dr. John Mahoney-Phillips, Global Head of Human Capital, UBS AG
High Potential is a feature of many global organizations’ talent architecture, and its identification is key to focusing retention and development strategies. However, the methods and processes that are used to identify high potentials are insufficient for the task. In this session, you will have the opportunity to review and understand groundbreaking research that pulls together psychological research from the past 30 years and focuses it on a practical solution to the identification of high potential talent. Attendees will leave with a very clear insight into the six factors that truly differentiate and will have seen first-hand, how this can be applied in a simple practical way in any organization. The process does not conflict with, but rather enhances traditional 9-box and existing competency frameworks. If you have high potentials in your organization or you want a better way to identify them then this session is a must.

Leadership

Recruiting the MP3 Generation—The Challenges Ahead
Brigadier Jolyon Jackson, Director, Recruiting and Training Operations, British Army
What is the MP3 Generation? What does it want and how does it communicate? What does the British Army need? How to bridge the gap. How does it identify and nurture potential. What can industry deliver in partnership?
 
Exploring Leadership and Managerial Effectiveness
Dr. Jack Wiley, Executive Director, Kenexa Research Institute
Utilizing the WorkTrends™ database, Dr. Jack Wiley will explore both leadership and managerial effectiveness—why leadership is important, what makes leaders and managers great in the eyes of their followers, and how to build leadership strength. New studies linking leadership and managerial effectiveness to financial success will also be shared.

Building Bridges
Andy Traub, Director of Recruitment, AMC Entertainment and Jennifer Repella, Director of Programs, Autism Society
For more than two years AMC Entertainment (AMC) and the Autism Society have partnered together to include people with autism in their community through work and play. AMC Sensory Friendly Films™ gives families affected by autism a chance to go to the movies together most for the first time. With support from the Autism Society, AMC has built an employment program that helps individuals on the autism spectrum participate as visible, valued members of the workforce.

Why is it imperative to include individuals with disabilities in your recruitment initiatives?    Learn how as a business you can look at the world of special needs differently, by building a bridge from mere ADA compliance to doing “what’s right.”  AMC and the AS together will present a concrete case study on how they were able to collaborate and create a paid employment program for individuals on the autism spectrum and other special needs.  (The growing number of individuals affected by autism now is identified in one of every 110 births, and almost 1 in 70 boys, in the United States.) Discover how and why you should build bridges between those with disabilities and your business.
 

Real World HR

Taking Culture All The Way—A Work in Progress
Ross Grossman Ph.D., Vice President, Human Resources Regeneron and Kris Burke, Kenexa
When Regeneron embarked on a growth curve that doubled the size of the organization, Ross Grossman, SVP of HR asked Kenexa to help “preserve this quirky way about us.” Culture is the cornerstone to growing and preserving the brand of every company. This session will explore the significant role culture plays in all facets of HR that affect an organization’s ability to send an authentic message to both applicants and employees.

Don't Stop Believing—Engagement Does Matter
Michelle Fass, Organization Development, JCPenney
Does engagement matter? Of course it does. This presentation focuses on how engagement is a key driver in strategic company initiatives that impacts positive business outcomes. Understanding the levers that influence engagement enables leaders to successfully build teams, empower people to innovate, work smarter and get things done.

Measuring the Employee Promise at Aviva
Simi Shasanya, Corporate Responsibility, Aviva
The presentation will focus on Aviva’s survey journey from the global climate survey in 2005 to the Employee Promise survey today. It will explain how we run our survey, the successes we’ve had and the changes we’ve implemented since working with Kenexa. In particular, the presentation will feature case studies on actions being taken in three of our regions, North America, the UK and our head office. The presentation will also touch on the challenges Aviva continues to face and how we plan to tackle these.

Transforming a Global Hiring Process from Stone Tablet to eHiring
Kristin Gibbar, Global Staffing Manager, Black & Veatch
During this highly engaging session, Kristin Gibbar, Global Staffing Manager from Black & Veatch, will discuss the evolution of changing from an antiquated hiring process to a highly functioning end-to-end eHiring approach. By recognizing the ideology that “this is the way we’ve always done it,” was limiting transformation in the organization, she will explore the struggles that led to the decision to change systems, examine the challenges and lessons learned throughout the implementation process, and analyze the ongoing battle of managing a global process. Ms. Gibbar will end the session by focusing on the organization’s plans for the future and providing insight into the next phase of the eHiring transformation.  

Hard Facts on Soft Factors–Linking Human Capital Management with Business Performance
Dr. Silvan Winkler, Assistant Vice President, Human Capital Metrics, Credit Suisse Employees represent the largest expense item within the financial service industry, and simultaneously function as a key factor to distinguish the organization in the market place. This explains the importance of measuring the effectiveness of human capital management and identifying which human factors have the biggest influence on the financial success of the firm. In this presentation, the Credit Suisse framework and approach to the measurement of human capital will be demonstrated with practical examples. Attendees will learn how metrics are used to help determine human capital investments and how they bring a new dimension into discussions between HR and the business. Longitudinal research of the linkage between employee engagement and financial performance within Credit Suisse will be a central element of the presentation.

Got ROI? Why Moving the Right Metrics is Critical
Kaye Miller, Director, Stores Recruitment, Bon Ton Stores, Inc. and Tiffany Green-Shortridge, Consultant, Kenexa
At the 2009 Kenexa World Conference, Bon Ton Stores, Inc. presented the creation of its selection assessment that has assisted the company in identifying and selecting top Cosmetic Sales Associates. This year, Kaye Miller is back to bring the story full circle and discuss the results of the ROI study. In this session, Mr. Miller and Tiffany Green-Shortridge, Kenexa, will present on how the assessment has impacted sales and assisted in building a more productive sales team. Furthermore, they will discuss best practices on how to design an ROI study. After all, being able to tell the story that you are impacting your business metrics is just as important as actually moving the metrics...

Best Practices/Thought Leadership:

Starwood's Transformation: More Than Meets the "I." The Role of Starwood's Culture as a Change Agent in Proactive and Reactive Times
Matt Valenti, Ph.D., Director, Global Market Research, Starwood Hotels & Resorts Worldwide
In 2006, Starwood changed its business operations from a real estate investment trust (REIT) to a branded lifestyle hospitality company. Consequently, creating a service culture took on new meaning and importance to Starwood as a company—specifically, aligning all associates on delivering consistent guest experiences while Starwood simultaneously expanded its global footprint. The historic economic changes of 2008-2009 forced significant refocus of business priority from rapid growth to managing costs and streamlining operations. However, Starwood’s leadership recognized that work culture was a mechanism to successfully navigate through difficult times and be best positioned to “Own the Upswing.” This is Starwood’s story of not only redefining its culture, but also positioning itself to handle unprecedented challenges to the hospitality industry.

Finding the Outliers—Building a True Candidate Experience
Grant Gordon, EnticeLabs, Dan Black, Ernst & Young, Abby Euler, Kenexa
Employment Branding, Culture, Sourcing, Social Media: Sound like a grab bag, it’s not, we promise. This hosted panel session will explore how each of these initiatives tie together to build a robust strategic HR program. Guided by, host Abby Euler, Kenexa, this session will provide real life examples from Kenexa clients and partners to paint a holistic approach to your entire recruitment strategy.

Simulations and the Future of Assessment
Dr. Charles Handler, President/Founder, Rocket-Hire and Ben Hawkes, Kenexa
Attendees will see the very latest developments in detailed and immersive assessment simulations, including the Simulated Job Preview Kenexa is creating for one of its customer, it will be delivered in 35 countries and 12 languages. The event will also be the launch of Kenexa’s ”virtual world” assessment simulation platform which combines the realistic simulation of real world events (meetings, customer service interactions, disaster scenarios and other critical incidents) with objective assessment–something that no other vendor is doing. Dr Handler will add an independent viewpoint as an industry expert. He has also been predicting the use of simulations and virtual worlds in assessment for many years.

Transforming an Organization Through a Diversity Focus
Anne Herman, Ph.D. Kenexa Research Institute and Dr. Daniel Dirks, Executive Vice President, Allianz SE
Diversity and Inclusion is a key focus for many organizations, yet many practitioners are still looking for an understanding of lessons learned, strategies to consider and how this important focus may influence business outcomes. In addition to experts from some of the world’s leading organizations across different industries and geographies sharing their practices and lessons, research from the Kenexa Research Institute’s Work Trends™ 2010 study will be shared. The objective is to provide audience members a chance to understand the strategy of, policies for, and practices supporting the utilization of diversity for creating a competitive advantage for organizations.

Practical Integration of Survey Programs into Organizations: The Art of Balancing Resources, Implementing Action Planning Strategies, and Driving Executive Value
Claudine Vo, Beckman Coulter; Mindy Moye, John Deere; Mary Blegen, U.S. Bank, and
Edwin Sellas, Kenexa
As survey programs develop over time, teams that lead these crucial projects are faced each survey cycle with difficult decisions around how to best balance resources and manage time. As programs mature, different strategies for driving change through action planning emerge and may include role maturation and new sets of accountabilities. In addition, top executives in the midst of forging new paths may require unique types of human resource information to facilitate the achievement of strategic organizational objectives. Panel members represent a continuum of survey program maturities. They will share first-hand accounts of their unique experiences and discuss the tough decisions they have had to make in building proactive survey programs. Commonalities and contrasts among the programs will be highlighted, and time will be allotted for audience members to participate in the dialogue. The intent is for audience members to walk away with practical strategies for implementing change in the face of both natural (and sometimes unexpected) organizational challenges.

Why Survey?
Allyson Parker and Ruth Gutierrez Hafoka, Ally Financial; Kristen Kraus PricewaterhouseCoopers and Sara Weiner and Lisa Germano, Kenexa
An organizational assessment is a critical tool that contributes to the knowledge that leaders must have to guide their organizations to be a top performer in their industry and an employer-of-choice. Every CEO, COO, HR VP and business leader needs to understand the perceptions of employees regarding organizational functioning and climate to better guide talent-related decisions that drive toward business goals. An employee survey provides critical data to build on strengths and act on weaknesses and surveys are optimized when they are an integrated part of understanding talent in the context of the talent lifecycle. In this session we will discuss the rationale for doing employee surveys, and address FAQs such as frequency of surveying and using sample or census approaches. Two companies will share their perspective on the business benefits of a sound survey process and important integration points in the talent lifecycle.

Maximizing the Value of Your Exit Survey (Part 1 of 2)
Dan Mayville, Deloitte; Coleen Anderson, Allina Hospitals and Clinics; and
Chris Lovato, Lisa Germano, Cameron Klein, Kenexa
Exit surveys are a “standard” HR processes that every organization feels it must have. Yet, too often exit surveys results are not consolidated, are of questionable accuracy, and in the end, the results might not even be shared, let alone used to drive change. Our panel of experienced professionals will focus on best practices and will share their lessons learned and insight on the future of exit surveys. Each organization will present an overview of their exit survey process, followed by moderator-led questions on: (a) methodology, (b) challenges and success stories, (c) using results to drive change, and (d) future insights. Part II of this session will include an in-depth review of lifecycle surveys in client organizations.

Lifecycle Surveys in Action (Part 2 of 2)
Stacey Silvis, FirstEnergy, Michelle Ricard, Southern California Edison and
Ryan Lebow and Peter Timmerman, Kenexa
Stacey Silvis from FirstEnergy along with Michelle Ricard from Southern California Edison will present and discuss lifecycle findings from their respective organizations. They will discuss the importance of lifecycle data and share why employees are joining, continuing to work at, and ultimately leaving their organizations. Furthermore, they will share their visions for the lifecycle survey program at their respective organizations and discuss wins and challenges learned from conducting lifecycle research.


Technology:

15+20+6+22.5 million=1: How Are We Getting There?
Antoine Jenkins, Senior Manager Recruiting Support and Strategy, Walmart
15 countries. More than 20 unique business units. Six legacy systems and multiple paper only processes. 22.5 million applications a year around the globe. How do we get to one global Applicant Tracking System with Kenexa 2x BrassRing? Discover and discuss the global implementation of 2x BrassRing, the first truly global HR system implemented within Walmart. Using a phased approach with a “freedom within a framework” mentality, Walmart has allowed each country to stay independent and true to their own processes and cultural differences while maintaining a consistent candidate experience and global reporting approach. Uncover how lessons learned are reapplied to each phase and how success is measured from a country, regional, and global perspective.

Kenexa 2x and Beyond: A Client Panel Discussion2x Recruit and 2x Mobile
Kathryn Garner, Tokyo Electron; Jane Wright, BB&T; Steve Lawrence, MasterCard; Terry Syndergaard, Coventry; Kaye Miller, The Bon-Ton Stores
A brief look into the 2x platform and how the overall applicant lifecycle is automated and better managed. Hear a lively facilitated discussion from clients that have made the leap from legacy Kenexa products to 2x Recruit and 2x BrassRing. Listen to their experiences and lessons learned and ask your questions. This session is for clients that have recently migrated, are currently in the pipeline for migration, and those that have not yet made the decision to move to 2x Recruit or 2xBrassRing.  

The Effective Great Unknown: Global Expansion in a Decentralized Talent Acquisition Organization
Gina Nardone, Manager, Talent Acquisition, CoE, Baxter Healthcare
In a rapidly expanding international economy, global expansion of Kenexa Recruiter BrassRing is a common topic for many of Kenexa’s clients. This session will walk through Baxter’s global implementation, highlighting the specific challenges, including beginning a system implementation in the absence of a strong global talent acquisition presence across the organization. This once extremely decentralized model led some countries to initially go different directions. Baxter will explain how it has gotten to a point where 85% of the organization is using the system, with a plan for 100% by the end of 2011. Recommendations on conducting Delta Workshops, language implementation, dealing with HR turnover, working with limited budgets and post implementation involvement will be discussed.

Kenexa 2x Recruit Product Demonstration (Featuring Kenexa 2x Mobile)
Dyke Debrie, Kenexa
This session will be a full product demonstration of Kenexa 2x Recruit. We will cover the full recruiting lifecycle focusing on the job creation through the successful hire of a candidate. This session will also be featuring approvals in the recruitment process using Kenexa 2x Mobile.

Kenexa 2x Onboard Product Demonstration
Dyke Debrie, Kenexa
This demonstration will cover everything from post hire through to the successful onboarding of a new hire into an organization. We will discuss the importance of the first impression a new hire has as they are being onboarded, as well as demonstrate form completion, provisioning steps and administration of onboarding tasks.

Kenexa 2x BrassRing Product Demonstration
Justin Howard, Kenexa
This demonstration will be an overview of Kenexa 2x BrassRing. The focus will be on key features and functionality. In addition, we will highlight the new features 2x BrassRing has to offer.
 

Strategic HR

Soar with the Eagles: Improving Recruitment Productivity
Kristy Rigot, System Director, Human Resources, Lee Memorial Health System
Improving recruitment productivity is not about continuing to do what Lee Memorial Health System is doing now, only faster and harder. Improving productivity is about streamlining work process, standardization, behavior modification, optimizing technology and staying focused on key recruitment workforce metrics. This session will provide an overview of Lee Memorial Health System’s focus on performance improvement strategies and goals based on continuous analysis of candidate pipeline, workflow and performance metrics.
 
Achieving Impact by “Under-thinking” Traditional HR
Cathy Fraser, SVP, Human Resources Tenet Healthcare Corporation
Textbook HR doesn’t always make sense.  In this session Cathy Fraser will describe different thinking in the traditional towers of talent management, performance management, employee engagement, and anti-unionization, tuned at achieving impact.  She will highlight the importance of context and organizational readiness, with the backdrop of Tenet Healthcare’s business turnaround.

Culture and Engagement at Cabela's

Charles Baldwin, EVP and Chief Administrative Officer, Cabela's and
Tony Coe, Culture Consultant, Kenexa

This presentation provides a real life case study of how Cabela’s used cultural assessment and engagement surveys to understand the organization, develop its new Employee Value Proposition: “The Nature of Cabela’s” and help express the new future vision for the company. Cabela’s Chief Administrative Officer will join Kenexa’s Culture Consultant to discuss theory, process and outcomes.
 
Engagement Surveys: Creating Relevance for Your C-Suite
Carolyn Nimmy, Vice President Group HR/Global Corporate Responsibility and Sustainability Lead, Capgemini
Carolyn Nimmy will share how Capgemini aligns its global employee survey with its corporate ambitions—not just as a tool to measure engagement but also Strategic and Organizational Excellence. After 2009, companies are looking to be more resilient and to take advantage of economic recovery and grow.  For Capgemini this is about winning the Profitable Growth Battle and the powerhouse of our organization is our 90,000+employees. Linking and connecting their views on strategy, organizational excellence and engagement to our corporate strategic goals can help us win that battle. Through the evolutions taken in our employee survey, we can show how we are helping our CXOs with their ambitions.

Lean HR @ SAP: Transforming an HR Organization by Applying Lean Management Principles

Dr. Christian Schmeichel, Head of HR Transformation, Programs and Processes, SAP AG
SAP’s aim is to be market leader for business process platform solutions and to accelerate IT/business innovation for industries worldwide. SAP considers its workforce as its most important asset and recognizes that committed, passionate and highly skilled employees are the key to success—both today and in the future. This consideration brings along a clear mission for the HR department, which is realized by designing and implementing high-quality HR processes and solutions. A continuous improvement approach to allow for a best in class, lean HR function while also being the role model for technology enabled HR management is seen as critical success factor.
 
During the interactive session, Dr. Schmeichel, SAP’s Head of HR Transformation, Programs & Processes, will share his experiences on moving to a process based HR organization by applying Lean Management principles. Comprised of three sections, the presentation will explore key elements of a process based as-is analysis explicitly considering the “Voice of the Customer,” the development of an HR master plan including a to-be process portfolio, and finally the successful implementation of the various transformation activities based on consequent cost tracking.
Maximizing the Employee Survey: Improving People and Business Results 
John Messman Director, Employee Relations and Jim Glickert, Employee Relations,
The Boeing Company

This session will provide an overview of how Boeing is working to expand the analysis of Employee Survey results to positively impact other business objectives. It includes using results as part of the performance management and succession planning processes, and how the database of survey results can be used to diagnose and address various business issues. It will also provide insight into how survey results and the Boeing Engagement Model are being incorporated into the training curriculum at the Boeing Leadership Center. Finally, there will be a review of other programs currently in use or in development that Boeing employs to develop its’ employees, such as mentoring and Leaders Teaching Leaders.

Moving Beyond Efficient to Effective Recruiting: Focus on the Quality of Hire and Transform Your Workforce

Anne E. Herman, Ph.D., Kenexa Research Institute
It should have been standard practice to measure and demonstrate the value of Talent/HR initiatives on the business performance, but many have neglected to do so. This is especially true when we examine the influence of attracting and recruiting talent on the organization. Common practice has been to examine efficiency metrics such as time to fill or cost per hire, but rarely is there a focus on the effectiveness of recruiting and selection processes. Furthermore, the true influence that a recruiting practice can have on organizational performance is through transforming the talent that becomes part of the organization. Therefore, the effectiveness, not the efficiency of the recruiting practice should be the focus. A model for examining the quality of hire will be presented. In addition, a procedure for leveraging the most strategic insight, which will be found when examining employee, customer, and business performance data together, will be presented.